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	<title>Previa &#8211; Eliterahair.com</title>
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	<link>https://eliterahair.com</link>
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	<url>https://eliterahair.com/wp-content/uploads/2025/01/cropped-Screenshot-2025-01-19-at-15.28.02-32x32.png</url>
	<title>Previa &#8211; Eliterahair.com</title>
	<link>https://eliterahair.com</link>
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		<title>PREVIA Leave-In 100ml</title>
		<link>https://eliterahair.com/product/previa-leave-in/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:58:46 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18987</guid>

					<description><![CDATA[Biphasic Leave-In Filler Conditioner Leave-in two-phase hair conditioner for dry and damaged hair. Instantly conditions, moisturizes without weighing down the hair. Improves hair combability, removes electrostatic charge, and protects hair from aging ANTI AGE. PH 4.5 – 5.5

97.5% of ingredients are of natural origin and from organic farms.

The combination of valuable active ingredients and a powerful restorative effect acts deeply on the hair, restoring its lost moisture, eliminating dullness, giving the hair a healthy shine. Hair is full of life again.

White truffle phytocomplex fills the hair, revitalizes protein fibers inside the hair, the hair becomes silky.

Sweet almond*, soy*, millet* seeds and sunflower seed extracts - nourish, protect and give elasticity to the hair. Strengthens hair, gives softness and shine.

The composition is supplemented with ginseng extract, hydrolyzed soy proteins, hydrolyzed wheat proteins.

*ingredients from organic farms

Does not contain:

PEG/PPG, EDTA, PARABENS, MINERAL OIL, PETROLATES, THIAZOLINONE.

Gentle formula - AIAB I Vegan I Nikel tested

Gentle, skin-friendly and environmentally friendly plant-based ingredients.

No artificial dyes

No animal-derived materials

Sustainable packaging - PO GREEN bottle - bio-based plastic, extracted from renewable resources (sugar cane)

100% recyclable

Fragrance notes – The top notes are clean and green, the heart notes are floral, the main and longest lasting scent is oriental, woody. It welcomes you with aromas of bergamot, orange and greenery, which later intertwine with aromas of roses, jasmine, wild lilies and hyacinths. The final notes of the fragrance are oriental woods with aromas of patchouli, vetiver, tonka bean, tobacco and vanilla.

Shake well before use. Spray on damp, towel-dried hair along the entire length of the hair. Do not rinse. Can be used daily. Then style your hair as usual.]]></description>
										<content:encoded><![CDATA[Biphasic Leave-In Filler Conditioner Leave-in two-phase hair conditioner for dry and damaged hair. Instantly conditions, moisturizes without weighing down the hair. Improves hair combability, removes electrostatic charge, and protects hair from aging ANTI AGE. PH 4.5 – 5.5

97.5% of ingredients are of natural origin and from organic farms.

The combination of valuable active ingredients and a powerful restorative effect acts deeply on the hair, restoring its lost moisture, eliminating dullness, giving the hair a healthy shine. Hair is full of life again.

White truffle phytocomplex fills the hair, revitalizes protein fibers inside the hair, the hair becomes silky.

Sweet almond*, soy*, millet* seeds and sunflower seed extracts - nourish, protect and give elasticity to the hair. Strengthens hair, gives softness and shine.

The composition is supplemented with ginseng extract, hydrolyzed soy proteins, hydrolyzed wheat proteins.

*ingredients from organic farms

Does not contain:

PEG/PPG, EDTA, PARABENS, MINERAL OIL, PETROLATES, THIAZOLINONE.

Gentle formula - AIAB I Vegan I Nikel tested

Gentle, skin-friendly and environmentally friendly plant-based ingredients.

No artificial dyes

No animal-derived materials

Sustainable packaging - PO GREEN bottle - bio-based plastic, extracted from renewable resources (sugar cane)

100% recyclable

Fragrance notes – The top notes are clean and green, the heart notes are floral, the main and longest lasting scent is oriental, woody. It welcomes you with aromas of bergamot, orange and greenery, which later intertwine with aromas of roses, jasmine, wild lilies and hyacinths. The final notes of the fragrance are oriental woods with aromas of patchouli, vetiver, tonka bean, tobacco and vanilla.

Shake well before use. Spray on damp, towel-dried hair along the entire length of the hair. Do not rinse. Can be used daily. Then style your hair as usual.]]></content:encoded>
					
		
		
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		<title>PREVIA Extra Strong No Gas Hairspray</title>
		<link>https://eliterahair.com/product/previa-extra-strong-no-gas-hairspray/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:13 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18556</guid>

					<description><![CDATA[<div class="product-single__description rte">

Extra Strong No Gas Hairspray Extra strong hold hairspray for styling and finishing. Volume-enhancing non-aerosol hairspray. Creates a natural look. Leaves no residue.

Contains a bio-liquefied microflora phytocomplex. This is a revolutionary concept in shine using the light-reflecting properties of the phytocomplex. Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived ingredients

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus intertwine with cedarwood and freesia. Finally, amber and lily-of-the-valley aromas gently envelop.

Shake well before use. Spray onto styled hair at a distance of 20 cm.

Warning: flammable liquid, vapors. Keep away from hot surfaces, open flames, sparks and other sources of ignition. Do not smoke. Do not spray on open flames or sparks. Keep out of reach of children. Avoid contact with eyes. In case of contact with eyes, rinse immediately with plenty of water.
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										<content:encoded><![CDATA[<div class="product-single__description rte">

Extra Strong No Gas Hairspray Extra strong hold hairspray for styling and finishing. Volume-enhancing non-aerosol hairspray. Creates a natural look. Leaves no residue.

Contains a bio-liquefied microflora phytocomplex. This is a revolutionary concept in shine using the light-reflecting properties of the phytocomplex. Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived ingredients

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus intertwine with cedarwood and freesia. Finally, amber and lily-of-the-valley aromas gently envelop.

Shake well before use. Spray onto styled hair at a distance of 20 cm.

Warning: flammable liquid, vapors. Keep away from hot surfaces, open flames, sparks and other sources of ignition. Do not smoke. Do not spray on open flames or sparks. Keep out of reach of children. Avoid contact with eyes. In case of contact with eyes, rinse immediately with plenty of water.
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&#160;

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		<item>
		<title>PREVIA Sea Salt Spray 200ml</title>
		<link>https://eliterahair.com/product/previa-sea-salt-spray/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:13 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18558</guid>

					<description><![CDATA[<div>
<div class="product-single__description rte">

Sea Salt Spray Sea salt spray that gives texture, beach effect, and volume. Ideal for achieving the effect of wavy, uncombed hair. Light fixation. Ingredients: ginseng root extract, bamboo extract, chamomile extract, seaweed (spirulina) extract.

Contains a biologically liquefied microflora phytocomplex. This is a revolutionary concept of shine using the light-reflecting properties of the phytocomplex. Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived ingredients

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus fruits intertwine with aromas of cedarwood and freesia. Finally, the aromas of amber and lily of the valley gently envelop.

Spray 20 cm away on damp or dry hair.

</div>
</div>]]></description>
										<content:encoded><![CDATA[<div>
<div class="product-single__description rte">

Sea Salt Spray Sea salt spray that gives texture, beach effect, and volume. Ideal for achieving the effect of wavy, uncombed hair. Light fixation. Ingredients: ginseng root extract, bamboo extract, chamomile extract, seaweed (spirulina) extract.

Contains a biologically liquefied microflora phytocomplex. This is a revolutionary concept of shine using the light-reflecting properties of the phytocomplex. Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived ingredients

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus fruits intertwine with aromas of cedarwood and freesia. Finally, the aromas of amber and lily of the valley gently envelop.

Spray 20 cm away on damp or dry hair.

</div>
</div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Extra Firm Hairspray 400ml</title>
		<link>https://eliterahair.com/product/previa-extra-firm-hairspray/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:13 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18557</guid>

					<description><![CDATA[Extra Firm Hairspray Very strong hold hairspray. Protects against humidity, antistatic charge.

Contains a bio-liquefied phytocomplex of small-flowered tuberose.  This is a revolutionary concept of shine using the light-reflecting properties of the phytocomplex.  Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived materials-

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus are intertwined with aromas of cedar wood and freesia. Finally, amber and lily-of-the-valley aromas gently envelop.]]></description>
										<content:encoded><![CDATA[Extra Firm Hairspray Very strong hold hairspray. Protects against humidity, antistatic charge.

Contains a bio-liquefied phytocomplex of small-flowered tuberose.  This is a revolutionary concept of shine using the light-reflecting properties of the phytocomplex.  Luminescine® technology absorbs UV rays and transforms them into a new source of light, which is generated directly in the hair, increasing its brightness.

Gentle formula:

- Paraben-free

- Thiazolinone-free

- Artificial colorants-free

- Animal-derived materials-

Fragrance notes - Enveloping aromas dominated by floral and citrus notes. Top notes of rose and citrus are intertwined with aromas of cedar wood and freesia. Finally, amber and lily-of-the-valley aromas gently envelop.]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Virtuous Hand Cream 50ml</title>
		<link>https://eliterahair.com/product/previa-virtuous-hand-cream-50ml/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:13 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18560</guid>

					<description><![CDATA[A fast-absorbing hand cream with a moisturizing and soothing effect. Protects against dryness and cracking, making the skin soft and supple.

A citrusy, sparkling aroma with aromatic notes of green flowers, refreshes the body and mind

Instructions for use: Apply to dry, clean skin, massage until completely absorbed.

Manufacturer: PREVIA SPA (Italy)]]></description>
										<content:encoded><![CDATA[A fast-absorbing hand cream with a moisturizing and soothing effect. Protects against dryness and cracking, making the skin soft and supple.

A citrusy, sparkling aroma with aromatic notes of green flowers, refreshes the body and mind

Instructions for use: Apply to dry, clean skin, massage until completely absorbed.

Manufacturer: PREVIA SPA (Italy)]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Luscious Curls shampoo 250ml</title>
		<link>https://eliterahair.com/product/previa-luscious-curls-shampoo/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:12 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18549</guid>

					<description><![CDATA[<div class="product-single__description rte">

Luscious Curls Shampoo Deeply moisturizing, curl-enhancing shampoo for curly hair. Curls become lively, elastic, moisturized. Eliminates frizz. PH 4.5 – 5.5

97.5% of ingredients are of natural origin and from organic farms.

Thanks to the natural composition, enriched with borage fatty acids, hair shines, becomes soft, strong and firm. Borage, almond, linseed and olive oils provide elasticity. Sweet almond*, yarrow* seed extract - nourishes and strengthens hair, aloe vera* and yarrow* root extracts soften and nourish.

*ingredients from organic farms

Gentle formula - AIAB I Vegan I Nikel tested

Gentle, skin-friendly and environmentally friendly ingredients of plant origin.

No artificial colors

No animal products

Sustainable packaging - PE GREEN bottle - bio-based plastic, extracted from renewable resources (sugar cane)

100% recyclable

Fragrance notes - Sweet citrus aroma with a strong character. First you will feel the scent of bergamot and mandarin, complemented by magical floral aromas (roses and lilies). The scents of amber and sandalwood warmly envelop everything and linger.

</div>
<div id="shopify-product-reviews" data-id="6667276746837">
<div class="spr-container">
<div class="spr-header"></div>
</div>
</div>]]></description>
										<content:encoded><![CDATA[<div class="product-single__description rte">

Luscious Curls Shampoo Deeply moisturizing, curl-enhancing shampoo for curly hair. Curls become lively, elastic, moisturized. Eliminates frizz. PH 4.5 – 5.5

97.5% of ingredients are of natural origin and from organic farms.

Thanks to the natural composition, enriched with borage fatty acids, hair shines, becomes soft, strong and firm. Borage, almond, linseed and olive oils provide elasticity. Sweet almond*, yarrow* seed extract - nourishes and strengthens hair, aloe vera* and yarrow* root extracts soften and nourish.

*ingredients from organic farms

Gentle formula - AIAB I Vegan I Nikel tested

Gentle, skin-friendly and environmentally friendly ingredients of plant origin.

No artificial colors

No animal products

Sustainable packaging - PE GREEN bottle - bio-based plastic, extracted from renewable resources (sugar cane)

100% recyclable

Fragrance notes - Sweet citrus aroma with a strong character. First you will feel the scent of bergamot and mandarin, complemented by magical floral aromas (roses and lilies). The scents of amber and sandalwood warmly envelop everything and linger.

</div>
<div id="shopify-product-reviews" data-id="6667276746837">
<div class="spr-container">
<div class="spr-header"></div>
</div>
</div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Blonde Silver Shampoo 250ml</title>
		<link>https://eliterahair.com/product/previa-blonde-silver-shampoo/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:12 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18553</guid>

					<description><![CDATA[<div class="product-single__description rte">

Blonde Silver Shampoo Moisturizing shampoo for lightened, gray, white, bleached or highlighted hair. Eliminates unwanted yellow tones, while giving hair a long-lasting shine. Gently cleanses, softens hair, adds shine and gives hair a silky effect. The composition is enriched with blackberry extract, which perfectly tones, as well as rich in trace elements (calcium, copper, iron, magnesium and selenium), vit C which acts as an antioxidant, thus saturating hair with moisture, making it soft and shiny. It also contains wheat proteins, which moisturize and strengthen the hair structure. PH 4.5 - 5.5.

97.5% of the ingredients are of natural origin and from organic farms.

Natural formulas, enriched with nourishing and life-giving extracts, strengthen hair, restore its structure. Blackberry* extract, rich in oligoelements and vitamins, nourishes from root to tip. Its antioxidant and astringent properties provide moisture, softness and shine to the hair. The synergy of milk thistle* and blueberry* extract soothes sensitive scalps and, thanks to their vitamins B and C, gives hair vitality after lightening. Violet and borage extracts soften the hair.

</div>]]></description>
										<content:encoded><![CDATA[<div class="product-single__description rte">

Blonde Silver Shampoo Moisturizing shampoo for lightened, gray, white, bleached or highlighted hair. Eliminates unwanted yellow tones, while giving hair a long-lasting shine. Gently cleanses, softens hair, adds shine and gives hair a silky effect. The composition is enriched with blackberry extract, which perfectly tones, as well as rich in trace elements (calcium, copper, iron, magnesium and selenium), vit C which acts as an antioxidant, thus saturating hair with moisture, making it soft and shiny. It also contains wheat proteins, which moisturize and strengthen the hair structure. PH 4.5 - 5.5.

97.5% of the ingredients are of natural origin and from organic farms.

Natural formulas, enriched with nourishing and life-giving extracts, strengthen hair, restore its structure. Blackberry* extract, rich in oligoelements and vitamins, nourishes from root to tip. Its antioxidant and astringent properties provide moisture, softness and shine to the hair. The synergy of milk thistle* and blueberry* extract soothes sensitive scalps and, thanks to their vitamins B and C, gives hair vitality after lightening. Violet and borage extracts soften the hair.

</div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Bodifying Apimties conditioner 250ml</title>
		<link>https://eliterahair.com/product/conditioner/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:12 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18552</guid>

					<description><![CDATA[Bodifying Conditioner A volumizing conditioner for fine and fragile hair. Gently cleanses, adds volume, and strengthens hair. Contains linden blossoms to protect against moisture loss, reduce hair porosity, and provide shine. Microelements: magnesium, copper, iron, zinc, and silicon strengthen hair structure and ensure moisture balance in hair tissue. After the first washes, hair becomes visibly fuller, stronger, and nourished from root to tip. PH 3-4.

&#160;]]></description>
										<content:encoded><![CDATA[Bodifying Conditioner A volumizing conditioner for fine and fragile hair. Gently cleanses, adds volume, and strengthens hair. Contains linden blossoms to protect against moisture loss, reduce hair porosity, and provide shine. Microelements: magnesium, copper, iron, zinc, and silicon strengthen hair structure and ensure moisture balance in hair tissue. After the first washes, hair becomes visibly fuller, stronger, and nourished from root to tip. PH 3-4.

&#160;]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Blonde Silver conditioner 250ml</title>
		<link>https://eliterahair.com/product/conditioner-2/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:12 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18555</guid>

					<description><![CDATA[<div class="product-single__description rte"><section class="page-product-box page-product-about">
<div class="rte">

Blonde Silver Conditioner Regenerating hair conditioner that removes yellow tones. Ideal for lightened, gray, white, bleached or highlighted hair. Moisturizes hair, restores its natural shine. The composition is enriched with blackberry extract, which perfectly tones, as well as rich in trace elements (calcium, copper, iron, magnesium and selenium), vit C which acts as an antioxidant, thus saturating hair with moisture, making it soft and shiny. It also contains wheat proteins, which moisturize, strengthen the hair structure. PH 3 - 4.

97.5% of the ingredients are of natural origin and from organic farms.

Natural formulas, enriched with nourishing and life-giving extracts, strengthen hair, restore its structure. Blackberry* extract, rich in oligo elements and vitamins, nourishes from roots to tips. Its antioxidant and astringent properties provide moisture, softness and shine to the hair. The synergy of milk thistle* and blueberry* extracts soothes sensitive scalps and, thanks to their vitamins B and C, gives hair vitality after lightening. Violet and borage extracts soften the hair.

</div>
</section></div>]]></description>
										<content:encoded><![CDATA[<div class="product-single__description rte"><section class="page-product-box page-product-about">
<div class="rte">

Blonde Silver Conditioner Regenerating hair conditioner that removes yellow tones. Ideal for lightened, gray, white, bleached or highlighted hair. Moisturizes hair, restores its natural shine. The composition is enriched with blackberry extract, which perfectly tones, as well as rich in trace elements (calcium, copper, iron, magnesium and selenium), vit C which acts as an antioxidant, thus saturating hair with moisture, making it soft and shiny. It also contains wheat proteins, which moisturize, strengthen the hair structure. PH 3 - 4.

97.5% of the ingredients are of natural origin and from organic farms.

Natural formulas, enriched with nourishing and life-giving extracts, strengthen hair, restore its structure. Blackberry* extract, rich in oligo elements and vitamins, nourishes from roots to tips. Its antioxidant and astringent properties provide moisture, softness and shine to the hair. The synergy of milk thistle* and blueberry* extracts soothes sensitive scalps and, thanks to their vitamins B and C, gives hair vitality after lightening. Violet and borage extracts soften the hair.

</div>
</section></div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>PREVIA Bodifying shampoo 250ml</title>
		<link>https://eliterahair.com/product/previa-bodifying-shampoo/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 06 Feb 2025 11:56:12 +0000</pubDate>
				<guid isPermaLink="false">https://eliterahair.com/?post_type=product&#038;p=18551</guid>

					<description><![CDATA[Bodifying Shampoo Shampoo for fine and fragile hair. Gently cleanses, adds volume, strengthens hair. Contains linden blossoms to protect against moisture loss, reduce hair porosity, and provide shine. Microelements: magnesium, copper, iron, zinc, silicon strengthen hair structure and ensure moisture balance in hair tissues. After the first washes, hair becomes visibly fuller, stronger, and nourished from root to tip. PH 4.5 – 5.5.

97.5% of ingredients are of natural origin and from organic farms.

Natural formulas enriched with nourishing and life-giving extracts strengthen hair and restore its structure. Linden blossom* extract coats the hair, thus limiting moisture loss and protecting the hair: reducing porosity, adding shine and softness. Coconut* extract nourishes and energizes, strengthening hair without weighing it down. Oat* and millet* extracts help maintain healthy hair and strengthen its structure.

&#160;]]></description>
										<content:encoded><![CDATA[Bodifying Shampoo Shampoo for fine and fragile hair. Gently cleanses, adds volume, strengthens hair. Contains linden blossoms to protect against moisture loss, reduce hair porosity, and provide shine. Microelements: magnesium, copper, iron, zinc, silicon strengthen hair structure and ensure moisture balance in hair tissues. After the first washes, hair becomes visibly fuller, stronger, and nourished from root to tip. PH 4.5 – 5.5.

97.5% of ingredients are of natural origin and from organic farms.

Natural formulas enriched with nourishing and life-giving extracts strengthen hair and restore its structure. Linden blossom* extract coats the hair, thus limiting moisture loss and protecting the hair: reducing porosity, adding shine and softness. Coconut* extract nourishes and energizes, strengthening hair without weighing it down. Oat* and millet* extracts help maintain healthy hair and strengthen its structure.

&#160;]]></content:encoded>
					
		
		
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